On Thursday, April 25, 2013 in San Francisco at Salesforce, SVForum’s Tech Women presented “Leveraging Social Networking to Advance Your Career.” Janet Fouts of Tatu Digital Media moderated panelists LaSandra Brill of Cisco Systems, Marilyn Lin Director of Salesforce.com, Erica Lockheimer of LinkedIn and Jana Messerschmidt of Twitter. They talked about the best social media career strategies. The Pareto Principle asks a question: does 80 percent of your business come from 20 percent of your clients? How do you find that 20 percent? Soft skills may beat software. Social media is not a replacement for the time-honored principles of treating your contacts as human beings.
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