Tag Archives: Catherine Ashcraft

Sep. 26, 2013 SVForum Tech Women Male Advocates

SVFlogoAshcraft Catherine Banerjee Shampa Haldeman Genevieve Kalanthi Jeevan Northup George

On Thursday, September 26, 2013 in Cupertino at Apple, SVForum’s Tech Women SIG presented “Male Advocates Matter: How to Engage Men in Gender Diversity Efforts.” Catherine Ashcraft, Senior Researcher at NCWIT moderated panelists Shampa Banerjee, VP- Engineering at Socialtext, Genevieve Haldeman, VP- Global Communications at Plantronics, Jeevan Kalanithi, CEO of Sifteo and George Northup, CEO of Memeo. They discussed how male influencers and advocates are critical for the advancement of women in technology. The better a company’s employees reflect the society they work in, the better they will understand their customers. A diverse workforce brings together new people and ideas that spur innovation. If you can find some experience in your life where you can identify with someone different, then you might be able to help them and your company.


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