On May 19, 2011 in Mountain View at the Silicon Valley Community Foundation, the Commonwealth Club hosted Eli Pariser of MoveOn.org and author of “The Filter Bubble: What the Internet Is Hiding from You.” The book describes how personalization on the Internet controls and limits the information we get. Once users’ online profiles are known the information they get is filtered to their tastes and they are not challenged outside their comfort zones. Political debate on facts leading to reasonable compromise becomes difficult and could threaten the democratic process.
He thinks companies like Google and Facebook filter and customize searches, undermining the Internet’s original purpose to be an open platform for ideas and information. He talked about about the hidden Web and how to people can protect themselves and their personal information online.
Get outside your comfort zone. Try to meet people outside the circle of people you meet. Think twice about the information you find online.
Copyright 2011 DJ Cline All rights reserved.